Achieving Business Agility with the AWS Cloud

| Eva Kleingeld, HeleCloud Benelux Marketing Lead |

Organisational agility is an increasingly used term in business and nowadays is one of the top priorities for businesses aiming to innovate and be on top of their markets. Business agility is the ability of an organisation to quickly adapt to market changes, to respond rapidly and flexibly to customer demand and to be continuously at a competitive advantage. It produces positive outcomes for organisation’s health and performance. This requires eliminating waste in organisations e.g. time consuming processes that have limited outcome and effectiveness. The backbone of becoming agile is to create stability in your organisation, to enable your organisation to respond quickly to fast changing conditions while being able to reinvent and apply new business models. But what does agility in IT consist of? How can you make your organisation more agile? And how does the AWS Public Cloud support organisational agility? This blog examines these topics to guide you to a more agile organisation in the Cloud. 

Why is organisational agility essential? 

Agile organisations are different than traditional organisations. They are characterised by networks of teams that operate in rapid learning and decision-making cycles. But why is organisational agility essential for businesses nowadays? Here, I will outline the main benefits of becoming an agile.

Staying ahead of competitors

Being agile allows you to increase time to market and to respond to fast changing external environments. This enables you to stay ahead of competitors and it contributes to the resilience of your business. 

Increased flexibility and early return on investment (ROI) 

Working agile allows you to get insights into your ROI far quicker than working in a traditional manner. This allows you to learn quickly and adapt. This results in earlier ROI than in traditional ways of working. 

Meeting target group demand

Agile enables you to meet customer demand, because you can test your ideas more easily and learn and tweak as you go. No need to say more about this, this is what every organisation is aiming for, right? 

Risk reduction

Basically, agile is risk management. By continuously delivering and receiving feedback, risk is significantly being reduced. 

Overall organisational efficiency

Agile workflows lead to the reduction of waste and contribute to organisational efficiency. Working agile helps you to eliminate useless processes and focus on building products and services that are working for your target groups. 

Creating stability in organisation 

Last but definitely not least, working agile creates stability in organisations. As mentioned above, stability is the backbone of agility. Agile promises the creation of teams of empowered individuals with a sense of purpose, clear workflows and teams of people working hard towards shared and clearly defined goals. 

Recent research of McKinsey shows that organisation agility is on the rise and becoming essential. The world is changing quickly, and business environments are increasingly complex and volatile. The need to work more agile is top of mind in most industries. According to McKinsey’s research, the more unstable business environments are, the more inclined organisations are to transform to a more agile way of working. In today’s challenging and unstable environment with a rampant pandemic, becoming agile seems inevitable for most organisations. However, to date, few organisation-wide agile transformations have been completed. Most often, organisations tend to apply agile ways of working to activities that are closest to their customers or users. This is no surprise, since customer centricity is often one of the top reasons for organisations to transform ways of working. 

Looking forward, companies and organisations nowadays have higher aspirations to become agile, especially when responding to current challenges. Dynamic practices enable companies to respond to the rapidly changing business environments. If you are not working on it yet, becoming more agile should be one of your top priorities of 2021. 

IT Agility

In the ever-evolving world of technology, it is important to respond quickly to market changes. This is a difficult, but an important task for your organisation to stay on top of the market. Above, I already defined the growing importance of agility in organisations. But what is IT agility? IT agility is a measurement of how quick and how effective your IT infrastructure can respond to external triggers and create opportunities. IT agility should be approached not as a task that can be ticked off, but rather as an overall mindset that eventually becomes part of the company culture and enables you to keep innovating. This requires a well architected IT infrastructure, taking full advantage of the company resources and a change of mindset.

AWS Public Cloud helps you become more agile

Cloud technology helps organisations to become more agile and increase their time to market. Agile organisations require agile and modern technology to keep up with the fast-changing world. Here is how the AWS Public Cloud contributes to the agility of your organisation. 


Automation is one of the main benefits of using the AWS Public Cloud. Automation saves time on repetitive manual tasks, it eliminates human errors, and it ensures a consistent IT infrastructure. This saves you time, manpower and effectively money, so you can focus on the things that really matter within your business.

Scalability made simple

One of the benefits of using the AWS Public Cloud is that it offers many scaling options and on-demand scalability services. This makes it easier for organisations to respond to increase of demand, but also to scale it down immediately when necessary.

Numerous IT services to make your life easier

AWS offers an extensive set of global cloud-based IT products including compute, storage, databases, analytics, networking, mobile, developer tools, management tools, IoT, security and enterprise applications. All these tools are created to help organisations to move faster and to reduce costs. 

Test your ideas before going to market

Within the AWS Public Cloud, you can test your ideas before taking to the market without making hardware investments. 

Getting started 

Cloud technology enables organisations in their aim to work more agile and eventually becoming agile organisation wide. This allows you to respond quickly to external conditions, which is nowadays more important than ever. Do you want to transform your organisation?  Contact our AWS qualified Migration Consultants to discover how you can unlock the full benefits of Cloud technology. From enablement to modernisation and security through to operational governance we have every step of your cloud journey covered.